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QT PORT DOUGLAS

CORPORATE & INSTITUTION

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QT PORT DOUGLAS IDENTITY

Brand Identity, Art Direction, Packaging, Printed Collateral

The identity for every boutique QT Hotels and Resorts property is unique, embodying their individual location and narrative. QT Port Douglas is a retro-inspired setting, a ‘Hollywood set on holiday’. To articulate its exotic destination, we commissioned internationally renowned illustrator Jean-Philippe Delhomme to develop a series of scenes to form the basis of the hotel’s identity. The visual language depicts a quirky, slightly humorous guest experience in the tropics that merged effortlessly with the hotel’s theme and positioning.